Google Tag Manager simplifies the process of adding and managing tracking tags on your website. It eliminates the need for manual coding and allows you to configure tags, triggers, and rules through a user-friendly interface. Sample tasks include:
- Install Google Tag Manager in various platforms (WordPress, Magento, Shopify)
- Google Analytics 4 (GA4) Tracking
- GA4 eCommerce Tracking (Woocommerce, Magento, Shopify)
- Cookie Consent (Cookiebot, CookieScript, CookieYes and more)
- Google Ads Integration
- Facebook Pixel & Events
- TikTok Pixel & Events
- Linkedin Insight & Events
- Form Submission Tracking
- Standard or Custom Conversions Tracking
- Criteo platform
